Smart Business

Ming Zeng, Chief Strategy Officer of the Alibaba Group, reveals the innovative strategies driving Alibaba’s extraordinary success; explains how the latest technological trends such as machine learning, algorithms, and artificial intelligence are redefining what strategy is and how strategy works; and provides leaders with a radically new framework for formulating and executing strategy in today’s increasingly interconnected, automated environment.

Makes sense of big trends impacting business—machine learning, algorithms, artificial intelligence, networks, platforms–and explains the new principles and practices that define strategy in an interconnected, data-rich, algorithm-driven environment.

Grounded in strong cases of Alibaba and other companies around the world employing these new strategies successfully.

Provides a roadmap for managers to better understand the new forces that drive strategy, along with actionable advice for how to win in this dramatic new environment.

Audience:

• C-suite and senior executives.
• Consultants and advisors.
• Academics who teach courses on strategy.
• Investors and analysts.

Announced first printing: 35,000
Laydown goal: 6,000